Category: Klaus

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Why Flavor is important – Dreaming in flavor, one sip at a time.

Why Flavor is important - Dreaming in flavor, one sip at a time.

I’m fortunate to have a photographic memory for tastes and scents. This helps me in mixology because I’m influenced not by fast food flavors, but ones on a global basis. You see, when one spends a good amount of time traveling and not eating in American hotels, you tend to learn something about flavor and how memory fits into the equation of how flavors work together.

If you want another lazy seltzer, flavor and memory are unimportant.  So no amount of concentrate is going to make that drink palatable. But take a craft beverage, add a thoughtful amount of the best ingredients that money can buy, and combine them in a way that unlocks memories of the first time you tasted a given recipe? That is what makes the efforts of Iconic Tonics resonate with not only your taste buds but your dreams as well. And that is what a good beverage does. It offers you an alternative to industrialized experiences. I come from Craft Spirits and although I don’t drink hard alcohol any longer and haven’t in some time, I will say that the art of mixology is never forgotten, just examine the work of Jerry Thomas!  You could say he is a great influence upon me. And another person, Beach Bum Berry, who influenced a generation of Tiki Bars and party people. I am deeply influenced by the rum lore of the Caribbean and the Beach Bum Berry classic named the Zombie Cocktail is one of my favorites in the repertoire of rum soaked classics. I on the other hand have reinvented the classic, with Cannabis instead of rum- because there is nothing elegant about a Sailor’s Hangover. And a THC infused Rum punch, without the rum?  Essential. You don’t need it. You won’t miss the rum, I promise!  

A thing of Rare Beauty.

Why use the best ingredients? I believe we have a social responsibility to eat simply, drink healthier, and enjoy life- without liquor. At Iconic Tonics we are uniquely geared to the traditional reinventions of the classics of mixology and we are also able to harness your wildest dreams in flavor… To make your dreams come true as well. Why?

Because we dream in flavor and sipping our unique craft beverages and the very special ones, the ones we consult upon are magical in many ways.

We can make your dreams come alive, one sip at a time.

The only thing holding you back is your imagination!

A Simple LYB, a garage rock n’ roll, yet sailor-influenced Rum Punch- without the Rum… But with THC. And you decide how much you want.  I wouldn’t go over 25 mg per drink, but then again, that’s up to you. Cheers!

I use the Ardent to decarb my cannabis (no more burnt batches) and I recommend the Levo2 to infuse the simple syrup with a crazy amount of ouid or Delta 9.

Ingredients for five or six thirsty lost rock and roll stars… who have been too long at sea:

  • 4 oz. Grilled Pineapple Juice- Slice pineapple into rounds and grill until marked, cool and juice
  • 2 oz. Each: Freshly squeezed tangerine, mango, orange, lime, lemon, grapefruit and sour cherry juice
  • 1 oz. Orgeat – almond flavoring
  • 3 oz. Demerara Simple Syrup, infused with THC

Good ice that doesn’t taste like the fridge. *put large cube ice trays in double freezer bags, no…… it won’t be perfectly clear ice, but then again it won’t taste like last week’s garlic pasta lurking in the back of the fridge…*

Angostura Bitters

Prep:

  • Combine all juices in a Boston Shaker with the orgeat (fill the shaker ¾ of ice)
  • Shake darned hard for fifteen or so seconds
  • Double Strain into a couple old fashioned glasses with a couple of your fancy ice cubes
  • Garnish with grilled pineapple spears
  • Dot with Angostura and serve. 

How much THC? That is up to you, my friends. Don’t destroy yourself! 

Warren Bobrow is a master mixologist and author of 6 beverage books on cannabis cocktails, mocktails, and tonics. He is also the CEO & Co-Founder of Klaus – Ready-to-drink functionally-infused cocktails. With extensive expertise and creativity, Warren brings valuable insight and creativity to our team and clients at Harmony Craft Beverages. If you’re interested in working with Warren on your next beverage innovation, reach out to Harmony Craft Beverages today!

https://drinkiconictonics.com/blogs/blog/dreaming-in-flavor-one-sip-at-a-time

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Klaus Podcasts

Snoop Dogg Bets Big on Functional Beverages with Iconic Tonics

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Articles Klaus Reviews

Snoop Dogg, Harmony Craft Bevs Partner on Functional Drink Co

The legendary rapper and entrepreneur announced a strategic investment and partnership with Craft Harmony Beverages to create Iconic Tonics.

Snoop Dogg’s beverage empire is expanding. The legendary rapper and entrepreneur announced a strategic investment and partnership with Harmony Craft Beverages today that brings along both his existing range of THC-infused beverages – Death Row Records Do It Fluid and Dogg Lbs Doggy Spritz – and his considerable cultural cache.

The deal creates a new company, Iconic TonicsIconic Tonics, that folds in both Snoop’s brands launched. in December 2023: the carbonated four-SKU line Do It Fluid in 12 oz. cans, and Dogg Lbs Doggy Spritz. Those will be integrated into Harmony’s existing functional portfolio, which includes Klaus, Malus, Love Yer Brain, and Lift.

“We’ve known [Snoop and his team] for a long time, and really this gives a much broader, and I would say, deeper exposure for Snoop in the functional beverage space,” said Evan Eneman, Co-founder and CEO of Iconic Tonics.

“I’ve always been about innovation, and functional beverages are the next frontier,” said Snoop Dogg in a press statement. “People want drinks that do more than just taste good – they want benefits, and they want choices. Harmony Craft Beverages has been pioneering this movement, and together now as Iconic Tonics, we’re bringing something fresh to the table. This is more than a brand – it’s a lifestyle.”

Beyond his personal expertise in all things cannabis, Snoop’s arrival brings “more mainstream viability” to the emerging THC drinks category, said Eneman. Harmony’s portfolio reflects that approach: partners like acclaimed mixologist Warren Bobrow (with Klaus) and Wayne Coyne of The Flaming Lips (Love Yer Brain) have unique reach with different audiences and use occasions, all under the auspices of functionality.

“Snoop is really endemic in culture. Wayne is deeply endemic in creativity and art. And so these are people that represent I would say more movements and cultural shifts,” said Eneman. “Them together, plus someone like Warren, it just brings a lot of these, you know, endemic understanding and global influence together.”

Snoop’s prowess as a businessman and marketer can come at a cost; some recent CPG ventures, including an RTD coffee and an ambitious cereal brand now in litigation, fizzled quickly, while his other successful projects (Gin and Juice, Still G.I.N.) put more demands on his time. Eneman described Snoop’s participation as a “50-50 partner” in Iconic Tonics, working across the full portfolio, and noted the rapper “will be active in the ways that he can incorporate [the brand] into what he’s doing going forward.

The products themselves are available mainly both online (DoorDash) and in stores like Total Wine & More and Woodman’s Markets.

“We want to reach consumers in a way that they’re used to, having optionality based on occasion or day part or experience they’re looking for. That’s how we’ve built our brands. That’s how we built our experiences,” said Eneman. “And it’s early for us, but we’re seeing that bearing out in the ways that consumers are reacting.”

https://www.bevnet.com/news/2025/snoop-dogg-harmony-craft-bevs-partner-on-functional-drink-co
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5 Questions Articles Interviews Klaus Skunk Magazine

HONEST GRINDER AND WATER PIPE: EXCEPTIONAL PERFORMANCE AND DESIGN

Honest.. just the very word makes it all clear. An honest way to do things. An honest path in life. When things are done right, they are honestly produced.

Well designed, made up of simple parts, crisp and easy to use. Modernist, architectural and bold. Fun to look at on the desk, complementary to design. Sleek.

Easy to clean because this is very important.

Several years ago I received a Path Pipe. I wrote about that early device and kept it in my box of pipes—many, including that one are still in there. The ones that I rotate through that is. I love the Path Pipe.

I had the opportunity to review some items from a new design line from Honest. A really well designed water pipe, a grinder that looks as good on your desk as your favorite paperweight and air-tight, easy to seal and to open, glass vessels for storing your precious flowers after grinding. How did the fine folks at Honest know that I was due for a new grinder? Well, not really—but I could always use something new to play around with and the Honest grinder is super esoteric and easy on your eyes. It’s made for people who may have mobility problems in their hands, that is- very easy to turn.

cannabis world news interviews Klaus, the author's gnome and the Grinder System with an 1/8th of A Golden State
Klaus, the author’s gnome and the Grinder System with an 1/8th of A Golden State. Photo: Warren Bobrow

Responses from Honest Co-Founder, Mason Palmer:

Warren Bobrow: Are you a design professional?

Mason Palmer: One of the Honest co-founders is a product designer by background. After graduating from UCSB, we struggled to find products that fit the style of our homes as young professionals. We created an aesthetically pleasing range of high-design pipes, accessories, and more, to help folks get into their flow state, entertain, and unwind in their space. The Honest product range fits together as an all-in-one home ecosystem to enhance the experience and presentation of a sesh.

WB: What was the inspiration behind the grinders, glass storage jars and that gorgeous water pipe?

MP: We employ rather minimal design principles and stay away from embellishment or stylizing on the products themselves, for a classic and timeless visual appeal. With materials being similar to those used in other high-quality kitchen, coffee, and bartending tools, these accessories will blend naturally into your functional home environment and everyday life. Much like how many Americans have bar carts and barware, we make smokeware that is designed to be seen, rather than stashed away.

cannabis world news interviews 11 Square
11 Square: Photo courtesy of Honest

WB:  How much of a rip do you recommend? I may have overdone it!

MP: We typically tell folks to start small unless you’re a regular bong user. Although the Capsule Water Pipe may be a smaller piece, it hits like a bong. (my bad… I did overdo it!)

WB: What’s next for Honest?

MP: We’re launching Kits by April 1st, in time for 4/20! The way we think about our smokeware is almost always as a kit, so we’re very excited for these. We will have limited editions, new material options, and new products on the way this year as well. Sign up for our newsletter to find out when new releases drop.

I love the way the Honest Grinder and the sturdy Cannabis storage jars show off my fine herbs… Especially the incredible flowers from A Golden State…

I want to ogle at them, and the Honest Grinder and storage jars take their display with fashion to an entirely new level.

Cheers! WB

Follow online: https://www.smokehonest.com/

Feature photo: Grinder-hand-held, courtesy of Honest 

Read More Here!

Honest Grinder and Water Pipe: Exceptional Performance and Design

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Klaus

Merry Christmas

To those who celebrate!

https://drinkklaus.com/

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Events Klaus Klaus Apothicaire

Klaus O’Ween

Klaus at the Snake Pit

Klaus partying on Halloween at the infamous Snake Pit in L.A.

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Events Klaus

L.A. Spirits Awards

Klaus was awarded a Gold Medal in the first ever High Spirits Awards competition.

High Spirits Awards is a new beverage competition by L.A. Spirits Awards, launched in 2023 and open to all cannabis-derived beverage products legally sold in California and all hemp-derived (CBD/alternative cannabinoid) beverages from anywhere in the U.S.

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Klaus

Who? Me?

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Celebrate high summer with these 5 taste-bud-tickling weed drinks- L.A. Times

BY ADAM TSCHORN SENIOR FEATURES WRITER Photography by RICARDO DEARATANHA

AUG. 3, 2023 3 AM PT

Just in time for high summer — and even higher temperatures — our Elite Beverage Tasting Squad, a cadre of cannabis consuming co-workers and friends, is at it again after forming last year to taste-test some pot-packed, palate-pleasing potables worthy of picking up and icing down.

This time, of the 18 drink options representing a dozen brands, the off-putting weediness of last year’s drinkable contenders was largely absent. And in the rare instances where it was noticeable this year, the taste of cannabis seemed to lean into — instead of detract from — the overall flavor profile of the beverage.

Another noticeable difference is this: the infused beverage market appears to be moving away from putting all its eggs in one fruity seltzer basket. There are still plenty of those out there. (For example, Wynk’s juicy mango and black cherry fizz seltzers were in the mix this season. They were announced as gold and bronze medal winners, respectively, in the water/sparking water/seltzer category at the inaugural L.A.-based High Spirits Awards.)

2. Klaus Mezzrole

A can of Klaus cannabis-infused beverage and an illustration of a gnome, Klaus' mascot, and a thought bubble reading "yummy."

“I’ve spent the better part of 30 years working towards this goal,” master mixologist Warren “the Cocktail Whisperer” Bobrow wrote in an email to The Times. He was referring to a curious, complex, cannabis-infused (and non-alcoholic) combination of ginger, lime and rice vinegar that launched last year. Bobrow added that the mix of flavors was “originally influenced by the classic Ti Punch from St. Barts. The addition of the ginger was to settle the gut when sailing a yacht in choppy seas.” I found Bobrow’s origin story amusing because the first thing I thought of when I first tasted this intriguing elixir was the thirst-quenching switchel (a.k.a. haymaker’s punch) that Vermont farmers used to swig out of gallon jugs in the heat of the summer hay fields. (Yes, I’m a former Vermonter kickin’ it in SoCal.)

Whatever the historical roots (some think the New England beverage actually may have originated in the Caribbean), one thing is clear: Bobrow’s three-decade quest has paid off handsomely. From the backpacking gnome on the swirly colored can (that’d be Klaus) to the artisanal ingredients inside (including Pickett’s ginger beer syrup and lime purée sourced from France), everything about this beverage was a hit with the backyard bunch.

“Yummy, tastes like ginger beer, love the burn,” wrote one of the testers. “It’s the only one that doesn’t taste like it needs something.” “Yummy ginger shot,” jotted another. “Reminds me of a good Moscow mule,” mused a third. “Woo-hoo! Spicy, silly, crazy,” noted a fourth. “Smells like Pine-Sol — but I’m allowed to drink it!”

“Cool can branding — my boy Klaus!” said one squadster, giving a shout-out to the tiny gnomic namesake before turning to its contents. “Extremely pointy, very unique taste … very specifically evoking the taste of melted Luigi’s Italian ice. I love the ginger taste. Burns/tingles my mouth.” Someone else simply scribbled a cartoon heart.

Although you should take our word for it, you don’t have to; two weeks after it landed in our Top 2 came word that Bobrow’s brew had scored a gold medal at the above-mentioned High Spirits Awards in the non-alcoholic, ready-to-drink cocktail category — along with our top pick below.

$48 per four-pack, 5 milligram THC and 16 calories per 8-ounce can. Additional information and ordering details (currently available via delivery-only in the L.A. area) at drinkklaus.com.

Click here for the entire article. https://www.latimes.com/lifestyle/story/2023-08-03/best-weed-drinks-for-summer

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Events Interviews Klaus Podcasts

Warren Bobrow and The Leaf; Chip Z’Nuff

PLEASE WELCOME to the LEAF

Legendary “Cocktail Whisperer” and “Cannabis Whisperer” and famed mixologist WARREN BOBROW

with weed stories, NYC club stories, and the do’s and don’ts of creating your own finest cannabis cocktails

This Wed High Noon PST (3pm EST) with our smokin’ Host CHIP Z’NUFF (Link Above!)

on the Monsters of Rock channel on Dash Radio – https://dashradio.com/monstersofrock

Much more to come on THE LEAF!!  You ain’t seen nuthin yet!!