Ultrapreneur Doreen Sullivan has been setting creativity in motion for over three decades and is currently setting the cannabis industry on fire like a well-waxed hemp wick. The South-Carolina based marketing strategist and branding expert is already well-known and respected for her originality and detailed creativity, earning her a historic clientele that boasts such familiar names as Disney, ESPN, and the United States Olympic committee, to name a few. While Sullivan’s unique and multifaceted marketing agency, Post No Bills, continues to successfully thrive after 33 years, her entrepreneurial spirit too continues to grow, pivoting into the budding industry of cannabis. She planted the seed less than five years ago when she began transforming vases from her personal collection into water pipes (a.k.a. “bongs’). “Many of the vases were souvenirs and antiques, and they had a story to tell,” says Sullivan. So it was there, in her home in the prohibition state of South Carolina where she let her creativity soar high, cultivating her pipe-dream until it blossomed into My Bud Vase™, a sophisticated line of vases-turned-bongs marketed primarily to a feminine clientele. Her goals are clear. How clear? As clear as one of the crystal bongs in her posh collection: to normalize cannabis consumption and to make smoking more beautiful—one vahz at a time. Her strategy: “I learned very early when I started my agency in New York City that it’s all about creating a buzz. You can’t just sit in your living room and expect things to happen. You’ve got to hustle, get out there, and create a buzz,” says Sullivan; and as the cannabis industry continues to establish itself as a viable market, creating a buzz is exactly what Sullivan, the most creative woman in cannabiz, is doing.
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