Arecent visit to the sparkling new cannabis dispensary reveals something different in New Jersey. What sets Garden State Botanicals apart from its peers is Sun Grown Cannabis, which is propagated right here in New Jersey.
The other day, I visited Garden State Botanicals and saw a well-designed dispensary with a twist. That twist would lead me to the fine flowers grown by Brute’s Roots in South Jersey. Finally, someone is growing cannabis with a deeper meaning. Sun grown flower just tastes differently. Sure, it has less THC than many of the other name brands on the market, and that is just the charm. You might not know, but many of us who utilize cannabis for medical reasons find that higher THC cannabis is not as viable as low THC cannabis in the treatment and alleviation of certain ills, such as my eyes. High THC gives me a headache and raises my eye pressure. Lower THC, like the strains grown by Brute’s Roots offers the healing I require- and the drive down to North Brunswick is not entirely too far from my house.
Sam, Warren, and Taleia
For the good stuff- I’ll travel far and wide to attain the kind. Thank you to Garden State Botanicals for carrying Brute’s Roots. What a nice surprise! Real Sun Grown Cannabis in New Jersey? Yes! More to follow in this regard, with a possible road trip in the coming weeks.
Garden State Botanicals is super easy to get to. I don’t know why my GPS didn’t take me to Rutgers, then down 18, but no matter… They are really easy to find from all over central New Jersey. They are right next door to a Dunkin and a Baskin Robbins, so you cannot miss it from the street. There is plenty of dedicated parking as well, so no worries there. And for medical folks like me, you can show up at 10:00 and have the whole store basically to yourself. That kind of service is rare in any state. And what kind budtenders!
Garden State Botanicals
They do have a friendly and knowledgeable staff, as I found out myself. Their menu is super easy to read, and there is even a terpene-scenting bar for those who might want to deepen their intellectual cannabis experience. A well-chosen selection of cannabis accessories, hand-crafted pipes, glass bongs, and rolling papers- including their new hemp blunt wrappers- fills out the room with their comfortable seating area and real plants (unfortunately not cannabis ones), giving off healing energy to the gleaming, sun-filled room. For a strip mall pad, this is a very inviting space that is modern, yet not cold in any way; it’s warm and inviting. A plus again for the medical community and the non-stoner, read “older” clientele, you have dedicated hours, and the dispensary is also fully recreational- but most importantly is time for medical patients to shop without the crush of other recreational customers. It’s a nice touch. And appreciated by us older folk.
Did I say that the store is really easy to get to? If you are over 21 and are at nearby Rutgers- you’re in like Flint!
I wish them the very best and thank you for the generous swag from your brimming shelves and larder.
To say that I’m a fan of Lex Corwin’s success is a huge understatement. From the very moment that I met Lex out in Los Angeles, I knew that this was a man who is following his own dreams. And what vivid dreams they are. From Connecticut to La La, the land of dreams! And what a trajectory he has achieved. While others with formidable provenance have crashed and burned, Lex continues to open new markets and persevere in his chosen art. The art of gorgeous cannabis that smokes just like his personality. Deeply ebullient!
When Lex got into weed it was still illegal in the East coast. I know, because I’m a tad older and I’ve struggled with this illegality since the early 1970’s. Not only was cannabis illegal, but it was and still is, deeply stigmatized by the old school who run things in the suburbs. Lex has transcended this stigma by developing his own path in life, away from this stifling environment of suburban suburbia. In the vividly glowing sunshine of California and now New Mexico, Lex is achieving success that he probably envisioned in “High” School and now it’s the thing that drives his life. Gourmet Cannabis that tells a deeper story. A story of personal success, individual entrepreneurship, and intricate passion. Cheers! WB.
Warren Bobrow: It’s been a while since we’ve come across each other professionally. Hope all has been well. From the looks of it, your company is growing exponentially. That’s good! Always proud of your success, being an East Coast person. What have you been working on? I’ve always been a fan of your flower; how do you maintain your demand for excellence?
Lex Corwin: Always a pleasure Warren. We were due for a catch-up! We have been busy! We are working on a ton of exciting projects – this week we launched in New Mexico (our fifth market) and solidified our partner for our launch in NY. Sabrina, my coo, and I are also working on bringing an edible to market in CA. Exciting but challenging times. Besides that, we are working on a few other states – Missouri, Montana, and Mississippi. While of course continuing to expand and improve our farm and products in the ever-changing CA marketplace.
WB: Please tell me about your new project in New Mexico. I love the cannabis there, btw. I’m a huge Albuquerque cannabis fan. I believe there is real benefit in growing cannabis in natural soil, at altitudes over six thousand feet. And the cannabis tastes so good in this zero-humidity environment! What are you looking for in your pheno hunts to make your New Mexico flowers the best you know? Any pro tips for my readers?
LC: We are so pleased to finally launch in New Mexico. It’s been a wild ride! We partnered with our Oklahoma partners, Stashhouse Distro, to bring the brand to NM in our first revenue-sharing deal. We are excited about this deal structure because it gives us a lot more control over the products we bring to market and our supply chain in general. We know exactly what is coming to market and when, rather than our prior structure of a purely licensing deal where we had little visibility into the products going to market. I agree the flower is fantastic in NM and there are some really talented growers based there. In terms of our pheno hunt – we stuck with what we know – strains that are bright, fruity, sour, and delicious. We have a formula we like to follow in CA and all our states and didn’t want to deviate from the genetics we knew people loved and expected from us.
WB: What are your six-and twelve-month goals for Stone Road in New Mexico?
LC: We really hit the ground running in NM – considering this is our fifth market we knew exactly how to approach this launch. In other states, it took us 2-3 months to get product to the market whereas in NM we had fresh products hitting the shelf in less than a month after our last packaging components arrived. Record time for us! So, in six months we’d love to be in 50 stores considering our supply chain is fairly mature and developed. I think we can handle it. And then in 12 months we’d love to be in over 100 stores. A large number indeed – but with our fantastic partners I believe this is attainable.
WB: Do you have a favorite city in New Mexico? Maybe a favorite restaurant? Where? Food type?
LC: I love Santa Fe. It’s so special. It’s so spiritual and just drop-dead stunning. The food is also amazing and the locals warm and friendly. Fun fact: it’s also the oldest capital city in the US. My aunt lived there for 9 years so I was lucky enough to visit a few times. We had a great time visiting all the local galleries and walking the trails by the river. We had a number of sensational meals, but I vividly remember Arroyo Vino. They have a large garden on site, so the produce is top-notch. Plus, the hospitality was so warm and welcoming – I look forward to going back!
WB: I know this is a broad reaching question, but what is your passion?
LC: My passion is finding joy in life. I love my job, surfing, and just hanging out with friends and family. In this tumultuous industry – finding and holding joy is extremely important. While I work pretty much 24/7, I always find time to take trips and explore the world. I figure as long as my job is crazy stressful, I might as well enjoy the journey!!
Tasting Notes for a pre-roll joint from Stone Road in California
Birthday Cake and THCA Diamonds and Hash
Nose: Tangles of tangy/sour oven roasted fruit lead into the aroma of freshly sliced, California fruit salad, laden with citrus zest and sea salt slicked shells. Crushed minerals in the nose bring the anticipated results, laughter ensues and the deeper experience of hash and the rush from the THCA Diamonds make this not your usual pre-rolled joint. It is a thing of rare beauty.
Mouthfeel: Brown Butter, sizzling hazelnuts, and crunchy French Toast soldiers dripping in steaming hot dark maple syrup. Truly patient curing at work here, no coughing at all!
Stone: This is not your beginner’s cannabis, so plan accordingly. You can smoke the entire joint or share it with friends- it’s up to you. The indulgence of smoking a one gram joint alone, by yourself…., well that is best left to the studied professionals. Cannabis as elegant and carefully nurtured as this brings pleasure and craft to the forefront and teaches us a little bit about the humility of Lex Corwin’s success in every meted puff.
It’s a Sativa by nature, but sometimes it feels more Indica-leaning- but certainly not like hybrids… It reminds me of the fine cannabis that I used to get in southern Maine back in the mid-1980s. This was when I first discovered really fine East Coast weed. I was reared on mostly West Coast flowers early on. It was that or the “whatever we could get,” which was nothing to write home about in the 1970s and 1980s. Unfortunately for me, whatever we could get still remains vivid in my imagination; it was that brick stuff, brown and pressed. But the strains that taught me something were grown by really passionate people who loved the plant.
Smoking these early craft strains was like nothing I had ever experienced before, especially since the overall quality level of the swag I’d get in NJ was pretty low in the 1970s! This was until someone introduced me to New York Sour Diesel at a nightclub in NYC circa the mid-1980s. Nothing else smelled like that. Like sour cream, lemon curd, European gasoline, and roasted orange zest. To this very day, every time I smell Sour Diesel or the myriad of incarnates, I’m blasted back to that first hit of Sour Diesel and my experience of that day, so many years ago.
The Veritas Cannabis Sour Diesel reminds me of the years of wandering on the streets in Boston if you knew the right people of course… It’s what we smoked during weekends up in the New Hampshire mountains or up on MDI in Maine. It was this famous, now infamous Sour Diesel—probably grown in Western Massachusetts—or otherwise it was Blueberry, from Southern Maine. And that was it. And I’m pretty happy of those years of smoking flowers that remind me now of those years because they were formative in my experience of smoking truly gourmet/craft cannabis. Something that would follow me forward. This is quite important to me.
Every time that I smoke Sour Diesel I’m brought back to a day before yesterday, and it forces me to re-examine the flavors that are known as the classics. What Veritas has achieved is remarkable in this regard. I would like to make mention of a couple things before I dive into the tasting notes. Cannabis that is grown and cured in high altitude and dry places like Colorado, New Mexico, and Nevada…smoking this cannabis I’ve discovered a big something shocking. (At least to me…) I react far differently with cannabis grown and cured at sea level. It’s just a different experience. I’ve done some experimentation on this axiom, purchased cannabis that has been grown at 6000 ft plus and opened the container at nearly sea level with lots of New Jersey humidity filling the room, well it’s an entirely different experience. In a plus way, certainly not a minus way.
Something biophysical takes place by growing and curing in a carefully engineered humidity adjusted space, but what I experienced at sea level was something completely different. I’m very impressed by the flavor and terpenes I sensed at 650 ft. instead of 6500 ft. The cannabis almost reacted like cryo-cured flower, dried, perfectly cured, and aged in a fraction of the time, leaving an end result that is encapsulated in time and space. And when I smoked it at 650 ft. with lots of humidity? What I experience is bliss…
Veritas Fine Cannabis: Sour Diesel
Nose: It’s that baby skunk that’s lurking under your bedroom window. Someone stuck a couple gallons of buttermilk under there too, the sour-lactate rich liquid is stuck up inside my nose. Coming into view, snapping a canna-flower in my fingers, I smell crushed, juniper wood smoked chiles, a tangle of caramelized lemongrass shards and slivers of just snipped back yard chives, sauteed in brown butter. This is friendly cannabis that layers the inside of my head with softly folded whipped cream and unleashes the nasal driven memories that say springtime in Portland, Maine-1986. The overall nose is sometimes salty, sometimes sweet, sometimes sour, leading into the funky, but certainly- always memorable.
Mouthfeel: Veritas in Colorado has re-created the classic mouthfeel of Sour Diesel that some would say exemplify the early cannabis strains like New York Sour Diesel. Laden with European Petrol, Kerosene, and Baby Skunk, it’s unmistakable. Others say the classic Sour Diesel smells like citrus juices and cracked white pepper. I think it’s a combination of Pan-Asian spices, baby skunk and kerosine lamp oil. Citrus oils and the act of licking wet shells at the beach in the summer make your palate sing.
Veritas Sour Diesel unlocks my mind after inhalation. Remarkable in the depth of the experience. The mouthfeel is rich, savory, and full-bodied. After a couple small hits, I’m ready to experience the Veritas Sour Diesel in my Chill Bong- instead of my usual one hitter. The reason why I want to share the Chill Bong with you is the cooling experience that you feel when using this masterful piece of cannabis accoutrement.
Stone: This is not cannabis for the beginner. Of course, you have to start on the really strong stuff in your own way, but the pro-tip is take your time. There is no rush in cannabis, all those magical cultivars, so many that I forget which one is my favorite. I will say that Sour Diesel of Veritas Fine Cannabis is elegant and charming. It also gets me to another place with alacrity. There is no lack of amusement when imbibing Sour Diesel from Veritas Fine Cannabis. This is a Sativa that acts to help you get the job done. Scrub the tub, wash all the kitchen floors, take out the trash that is lurking in the hallway. There aren’t enough hours in the day because you’ll be full of steam to get all the things behind you and still other tasks to be hatched.
If Veritas Sour Diesel doesn’t take you to the next Bardo, I don’t know what will. Ok, you may not discover DF Tram on your own personal musical journey, but it did stimulate your inquisitive nature. This nug of perfectly cured cannabis is the Sour Diesel of my dreams. It takes me places that money can’t buy. Experience gleaned from emotion and being able to taste great cannabis like Veritas teaches me lessons not yet taught.
What I received from Bountiful Farms was more than generous. The handsome wooden box, delineated with openings containing four pheno strains, and the question, which one would I choose if I were in charge of this quandary? Obviously, I’m not the one who would make that decision. But wouldn’t it be nice if my written notes on the flavor profiles could be taken into consideration and appreciated?
Well, that seems like the answer to the question.
I chose the Rainbow Belts 3.0 Pheno #22. It’s teeming with vaporous notes, crumpled salt-slicked seashells, crisp brioche toast soldiers bathed in molten brown butter, oozing with thimbles of green Chartreuse VEP and tangles of stone ground mustard at the finish. This is the essence of what I consider to be a most magnificent flower, perfectly cured with opulent droplets of pulled sugar and wisps of sticky Southern summer heat. The inexplicable scent of pluff mud, but only for a second, leads to deeper notes of roasted brown tea across my palate. The high/stone is quite cerebral, and then it becomes very emotional.
Each draw into my lungs brings an extremely personal experience. Every hit comes easily, and that one offers a candy-colored kaleidoscope smearing over your view and scope like Vaseline applied over a motion picture camera’s lens.
Warning: This is not cannabis for the neophyte or first-timer. It’s just more potent than most on the open market. But to a well-seasoned imbiber, Pheno #22 is truly pleasure-driven stuff. This is the brand of (kind) flower that lends itself well to cannabis-infused beverages or simply my Stonedware purse pipe for a quick hit. There are amazing terpenes that expose themselves to the scent-sensitive… So please pay attention before firing it up!
If a simple cannabis cocktail were in the works, I’d use my Levo2 to decarb and then infuse some of this pheno into raw honey to speed me on my way to the other rainbow over yonder. Maybe add to your steamy pot of sophisticated essences some perfumed Jasmine Tea? Check your neighbor’s raw honey infused with an infusion of Rainbow Belts? That pheno? Oh, yes. A dosage of freshly juiced European cucumbers. Mix together and serve over a large cube of ice?
Maybe some Chinola floated over the top?
Yum.
Are you reading my mind? Yes, yes, yes….
And what about that alley cat sitting on my lap? Only she knows for certain.
Warren Bobrow: Please tell me about yourself. Where are you from? What brought you to the cannabis industry? It certainly is an enlightening industry.
Zach Taylor: I’ve been around plants my entire life. When I was growing up, my father had an interior plant-scaping business, which is what initially sparked my passion for agriculture. My father would design various displays both from an aesthetic perspective as well as agricultural (i.e., which plants will thrive under certain conditions). This combination of art and science is parallel to what I do today as a grower. My father passed when I was 11, and if he were still alive today, I have no doubt we would have gone into the cannabis business together. He was the most knowledgeable plant whisper I know. Additionally, when I learned about cannabis and the life-changing benefits it can provide, I developed a passion for the human-cannabis relationship that has only gotten stronger each day.
I’ve been part of the medical cannabis industry since 2007, when I began growing as a caregiver under the initial medical cannabis statute in Colorado. I was one of the first 18-year-olds to receive a medical license in the state at the time and was one of the first 5,000 licensed employees in the country. Before Bountiful Farms, from 2011 to 2017, I managed cultivation at a large cannabis cultivator in Colorado, which provided me with a great foundation and a good understanding of growing at scale.
Today, I am the Chief Cultivation Center at Bountiful Farms in Massachusetts. We have a medical dispensary in Natick, MA, a 40,000-square-foot cultivation center in Lakeville, MA, and more than 100 retail partners who carry our products. I joined the Bountiful Farms team upon its inception in 2018 and am proud to have had the opportunity to grow it from the ground up and have been able to control the design of the space and how we operate. I equate it to a chef who’s working in a kitchen that they’ve designed – I’m fortunate to have that opportunity.
WB: Please tell me about your company. What sets you apart from your competition? What kind of strains are you doing right now? Please tell me about the pheno-hunting exercise.
ZT: Bountiful Farms is a commercial grower who focuses on craft cannabis, and we’re proud to be one of the most awarded growers in the state. We had the honor of winning “The Best Cannabis in Massachusetts” two years in a row in a People’s Choice blind taste test, which is pretty cool.
At Bountiful Farms, we’re focused on being “devoted to better,” and what I think sets us apart is our artisanal, “hand-made” approach. From hand trimming our flower to hand packaging, everything we do is completely hands-on. With a focus on quality and consistency, we look at the “whole plant” and all aspects of the plant, including how it looks, how it smells, the dry and the cure, how it smokes, and finally, the high itself. There is so much more to cannabis than just THC levels and price points – it’s important to look at the mind, body, and soul of the entire plant, and for us, it’s the unique combination of art and science.
One of the most important parts of our cultivation process is our pheno hunt, which is the process we use to find the best strains with the most desirable characteristics that we’re looking for.
At Bountiful Farms, in 2020, we conducted one of Massachusetts’ largest pheno hunts, beginning with 4000 seeds with superior genetic lineage from 30 breeders to help select the best strains to release in the market. In 2022, we went at it again, this time asking for some assistance from our customers. It’s selective agriculture, and for us, it is essentially planting a bunch of seeds, all of which showcase specific characteristics and qualities, and then deciding which phenotypic variation is the best representation of that strain. When we’re hunting, we’re looking at the whole picture – cannabinoid content, terpene profile, potency, color, the overall health of the plant, the yield, etc. At the end of the day, this means we’re proud of the genetics that we’re putting out into the market.
With our new Bounti Hunters at-home pheno hunt kits, we’re inviting our community and consumers to join us in this hunt and asking them to weigh in on our next strain, more specifically, the pheno that they feel best represents the genetic potential. In the kit, we are providing kits with two 1/8s of the same strain but with different phenos and asking people to provide feedback on each via a survey. We’re dedicated to innovation and education, and the best weapon against stigma or misconception is information and knowledge. That is really what our Bounti Hunters kit is all about.
We’ve always tried to elevate cannabis to the same level of scientific sophistication as other agricultural plants, and we recently opened a tissue culture lab at our cultivation center with the goal of genetic preservation and viroid-free tissue. Tissue culture is where our industry should be headed, and as growers of an agricultural plant, we’ve seen firsthand the devastation viruses and phenotypic plasticity can have on any crop, and our goal is to alleviate these variables in order to bring the best quality product to consumers. Without viroid-free plants, the cannabis sativa species is in jeopardy, and we could lose a huge percentage of the genetic lineage that helps make up the strains we all love, so this is hugely important to us and our industry.
WB: When was the first time that you discovered the plant? How old were you? Do you remember who you were with?
ZT: I began growing as a caregiver at an early age because I saw the life-changing benefits of the plant not only for myself but for my patients. My first patient was my best friend’s mom, who suffered from lupus, and to smoke with “Lady” was one of my favorite pastimes.
WB: What are your six and twelve-month goals? Do you have a mentor? Who?
ZT: We are always looking to innovate, experiment, and educate, so we’ll continue to do that in the coming months. And we’re constantly working on popping others’ gear as well as some of our own whilst trying to grow and produce the best possible strains for our consumers.
My mentor is my 90-year-old grandfather, who has taught me, amongst many things, two key components/ philosophies to live by: treat others how you want to be treated and never compromise or be afraid of failure – “chase your dreams.” We are all students/stewards of the plant, so I am learning something new every day.
WB: What is your passion?
ZT: Outside of my family and my new baby, it may sound cliché, but I am living my passion every day with the work I get to do. I work with such an amazing community of people who all have a mutual love and respect for the plant, and I couldn’t ask for a better job. In fact, almost 18 years in, I do not see this as a job but as a way of life.
Separate from cultivation, some people also find it interesting that I have a passion and appreciation for fashion. When I’m not wearing scrubs at the cultivation center, you can find me in a funky hat or pair of boots, and I love creating my own custom jackets. There’s something really cool about being able to express yourself through fashion.
When I eMet Patty on the interwebs, we were discussing trees, specifically ancient oak trees. We started talking about the plant—not the oak tree—and the way that it heals many ills. As ironic as it may sound, the lives of creative people find themselves in the company of other creatives because of the social lubricant known as cannabis. I was immediately taken by the passion and compassion that Patty has for the plant, and I wanted to get a read on what creative things she and her husband, Mark, are working on. And how I could help them get the word out on their documentary film, Nectarball: The Story of Cannabis.
Ah… Here goes!
Warren Bobrow: Please tell me about yourself. Where are you from? Now? What do you do?
Patty Mooney: Mark Schulze and I are originally from the Midwest but have lived in San Diego since 1970 (Mark) and 1977 (Patty). We met on Valentine’s Day in 1982 and have been sharing adventures together ever since. We own and operate San Diego’s longest-serving video production company, Crystal Pyramid Productions (est. 1981 by Mark). Another company of ours is New & Unique Videos (est. 1985), a producer and distributor of educational special-interest titles. Our latest project is a documentary called “NECTARBALL: The Story of Cannabis.”
Photo credit: Mark Schulze and Patty Mooney
Warren Bobrow: You mentioned filmmaking. Documentary filmmaking. A soft spot for me with a film degree from Emerson. Please tell me about what you have been working on. What is it about documentary film that evokes such emotion?
Patty Mooney: Mark and I produced the first educational videos of their genre back in the 1980s. As video production gear was super expensive, only a few brave souls – like us – invested in themselves and their ideas. we pioneered videos like “Massage for Relaxation” (1985), “The Great Mountain Biking Video” (1987), “The Invisible Ones: Homeless Combat Veterans” (2008), and several others. One of our earliest titles, “California Big Hunks” (1985), mystifyingly enough (to us) has earned cult status via appearances on Tonight Show with Jay Leno, Whose Line is it Anyway? And RedLetterMedia’s “Best of the Worst: Black Spine Edition #3,” which has now been seen by over 3.1 million viewers.
Our titles were successful because they were new and unique (thus, the name “New & Unique Videos”), and people were beginning to establish their personal VHS video libraries. In the late 1990s, as VHS sales began to wane, Mark and I returned to our earlier business model, shooting and producing video for corporate and broadcast clients.
All these decades of producing videos for Fortune 500 companies and shows like Inside Edition, Extra, Oprah, etc., have led us to now; the production of our latest documentary, “NECTARBALL: The Story of Cannabis,” featuring 52 cannabis luminaries (out of 165 interviewees). We traveled around the world to meet and interview them over a seven-year period. We went to North and South America, Europe, and South Africa. We asked all the questions we could think of regarding cannabis as medicine, building materials, food, and more. We received some important answers from people like Tommy Chong, Steve DeAngelo, Dr. Raphael Mechoulam, Nurse Heather Sobel, RN, and so many more. The documentary is structured so that the interviewees tell the story of cannabis from its history, through prohibition, to now and the future, as we focus on the medicinal capabilities, usages, and effects of the plant on the human body. What is it about documentaries that evoke such emotion? People telling the truth from their perspective, reflecting the reality of the moment without embellishment.
Warren Bobrow: What is the topic? How long does it run? What is the premise?
Patty Mooney: The topic is Cannabis. “NECTARBALL: The Story of Cannabis” is 82 minutes long. It’s jam-packed with the wisdom of many. You can imagine that the state of Cannabis legalization varies from country to country and city to city. It has been interesting to check in on places where the plant has been freed and what some of the results are. For instance, in states where cannabis has been legalized for “Adult Use,” both opioid use and alcohol use have gone DOWN. Nobody wants to be comatose from opioids. The option of a gentle plant medicine to maintain and possibly arrest diseases such as arthritis, seizures, and cancer is a welcome idea, especially for seniors like us. It’s just a bit scary for older folks to let go of the stigma that has been pounded into their heads for most, if not all, their lives since the 1930s.
While in South Africa, we visited several social clubs where cannabis is the social lubricant that attracts a “mixed salad” of people with varied skin tones. Cannabis was decriminalized there in 2018 for personal use. You must be a member to enter these social clubs. Some of the most potent weed we have ever imbibed was at The Pottery in Port Elizabeth (now renamed Gqeberha), South Africa.
It was amazing to visit the Montevideo Cannabis Museum in Uruguay. It was the first country to legalize cannabis, abortion, and gay marriage. Ergo, Uruguay is far more progressive than the USA.
Warren Bobrow: Do you have a mentor? Who? And who taught you the craft of filmmaking? What about cannabis? What does outdoor cannabis represent to you?
Patty Mooney: Mark gained his video production education at UCSD, majoring in Communications and Sociology. Both Tommy Chong and Rich “Cheech” Marin were mentors to him during the 1970s when the comedy duo frequently appeared at The Comedy Club in La Jolla. Mark would hang out with them at the age of 20, bringing them “offerings” of Nectarball (what he named the sativa cultivar he grew back then). One time Mark shared a photo of a tall, girthy bud. Cheech quipped, “The plant that ate Chicago!” The cannabis plants appearing in Cheech & Chong’s Next Movie were modeled after Mark’s Nectarball plants.
When Mark and I first met at La Paloma Theater on Valentine’s Day 1982, I was about to appear as a singer in the chorus in a play entitled “Pandora or If Transformation is Supposed to be So Much Fun, Why Am I Gritting My Teeth?” There was only one performance to benefit The Hunger Project. Mark was setting up a video camera to videotape the show from the balcony. I was curious about his camera and walked over to meet him. I’d only seen one other VHS camera before. But with a mother who filmed every milestone moment of our family of eight on a Hi8 camera my dad had won from his sales prowess as a Chrysler Midwest district sales manager, I already knew I loved the medium. And what an entrée to “the business.” Beginning there and then, Mark began mentoring me in the video realm. And when I look back on that moment, I realize that our desire to perform philanthropic deeds throughout our life together began to bud then.
Several beloved and wise people have mentored us. Gina Powell has been a mother to us for decades. Her husband was Robert Powell (also a mentor), author of inspirational philosophical books including “The Blissful Life.” Recently, Keiko Beatie and John Salley, both of whom appear in the video sharing their wisdom, have been mentoring us.
Filmmaking was in its infancy when we first began producing, shooting, and editing video. There were a few manuals we consumed, including The Television Production Handbook by Herbert Zettl (now in its 12th edition). The first edition was printed in 1976, and that’s the one we used. Many we learned by doing. I am a proud graduate of the “Get Thrown to the Wolves” school of video production. On my very first gig as an audio mixer at the San Diego Comic Con, I bopped Lucy Liu on the top of her head with the boom pole. My life flashed in front of my eyes; my career ended before it began! “Oh, I am so sorry, Ms. Liu!” “Don’t worry about it!” she said. What a sweetie. Outdoor cannabis represents many things. Back in the 1970s, when Mark grew cannabis in various locations, there was always a chance that he could get busted by police, taken away in cuffs, and possibly losing home and livelihood. It was bad. Our Green Closet confinement continued into the 1980s. A thief with designs to steal Mark’s Nectarball Collection of buds he had collected since 1972 held us at gunpoint. (He did not get away with the collection.) I was once arrested by two roving cops on bicycles at the beach while I was sitting on the beach wall having a puff. They rifled through my butt pouch and found – gasp!!! – a bud in a film can. For that horrific crime, I was fined $100 (a lot of money back then.) Now, outdoor cannabis represents the freedom to grow a plant in your own backyard and use it for medicine AND as a social lubricant. Why not both? The scent of lolling, crystal-embedded buds near harvest time is so amazing. It’s all about the terpenes, man!
Photo credit: Mark Schulze and Patty Mooney
Warren Bobrow: What is your passion?
Patty Mooney: It’s nice that we share various passions since they aid in the enjoyment of life. Of course, cannabis is a big one. It’s the cornerstone of good health for us. Next comes mountain biking. We have been mountain biking together since 1986. Less than a year later, we got married with our mountain bikes in the local mountains of San Diego and even began racing for a while. We still ride together. Patty won first place in the Sagebrush Safari 20-mile race this past year in the women’s category at the age of 68. Mark came in second in his category. It’s a sport that takes us out deep into nature, where we can reach places of beauty. As often as possible, we ride to the “Wedding Spot,” lay out a blanket next to a spring-fed stream, share a bottle of wine and have a puff, watch the dragonflies and the butterflies, and enjoy the shade of an ancient old oak and a 120-foot pine tree. Travel adventures are so much fun. We don’t have children or pets, so we can fly away at a moment’s notice.
We have a passion for video production, aka filmmaking. A filmmaker can create a movie that touches, educates, and moves people you may never meet. And that is exactly what we hope to do with our film, “NECTARBALL: The Story of Cannabis.” We want people to understand the kinds of tools for the improvement of their health that are available to them. We want to eradicate the stigma about the plant. We want to help the world be a better place for all of us to live a “high-quality life.”
The film will enjoy its live virtual World Premiere on October 20, 2023, beginning at 6:30 PM (PT), when people can gather, enjoy a beverage, and smoke a bowl in the comfort of their homes. The 82-minute show begins at 7:30 PM, and then we’ll have a Q&A with special guests, including John Salley, Nurse Heather, and Keiko Beatie. Tickets for this exclusive showing are limited to the first 500 people who sign up and are going fast. So, purchase your tickets before it’s too late!
Warren Bobrow has been a dishwasher, the owner of the first company to make fresh pasta in South Carolina , a television engineer and he even worked at Danceteria in NYC, then a trained chef which led to a twenty year career in private banking. A cannabis, wine and travel aficionado, Warren is a former rum judge and craft spirits national brand ambassador. He works full time in the cannabis business as an alchemist/journalist. Cocktailwhisperer.com Drinkklaus.com Instagram: warrenbobrow http://en.wikipedia.org/wiki/Warren_Bobrow
Mutual friends, (Down to Fade) introduced me to Big Ed by laying a “mylar” of his magical flowers on me over the fourth of July weekend. I opened the packet up and the terpenes burst into my workroom, filling the air with spices and smiles. This wasn’t your typical NYC/Washington Square Street weed; it was something much more sophisticated and exhilarating. Something that caught me unaware and therefore tasting notes were certainly in order. Some really fine smoke here which immediately took me down a rabbit-hole. Similar to Big Ed, my tolerance levels deserve a tolerance break, maybe someday down the line… But the sample of GottiGirl is definitely calling my name.
Tasting Notes for GottiGirl, by: Warren Bobrow
Appearance: Sitting in front of me, I have a little nug of the GottiGirl. The curing is gorgeous. Moist and compact, colorful, and tinged with fluorescent green splashes and orange threads. Crystalline in nature, the oils from the flower ooze to the surface in tightly wound rivulets of black to bright green. Diamonds of resin capture my imagination and bring me a knowing smile. Sure, I have a really high tolerance, but GottiGirl smashed that one out of the park. This is definitely cannabis for the well “seasoned” smoker. Something that you can smell all over the backyard, even on a windy day. Wow. Impressive.
Nose: Spicy notes of cardamom bitters, brown butter-soaked hoecakes, caramelized quince and snippets of tarragon scattered over the top.
Palate: This is perfectly geared to my wine conscious palate with richly textured smoke that fills my mouth with droplets of Barrell Bourbon, a quality, not quantity-like alacrity.
Finish/Stone: Because of the masterful curing, I’m not compelled to cough, not even a tiny bit, nice work. Part of this is the pipe that I selected for the tasting. A 503 Liberty glass piece that has special meaning for me because the former owner is now gone and it gives off beautiful, healing energy of times past. I think it is important to resonate with glass smoking implements. Especially ones with so much craftsmanship, just like the craft cannabis held within.
GottiGirl works her magic through the implementation of vitality and passion.
Tasting Notes for GaryPayton x FishScale
Nose: David Austin old garden roses, dew-drop,peach scented with beads of sweet cream and Jersey “late-summer” corn pudding. Crushed peppercorn, Incendiary Thai chilies, orange zest and brown butter come into view. Snipped field grass in the back of my throat. Good stuff!
Palate: Texture of freshly turned loam, sod grass, husked corn and droplets of kerosene and hot, synthetic motor oil. (In a good way). Each hit is met, not with resistance- but with calm acceptance of your fate. And that would be the desire to take another, and then another. Similar to the art of drinking a Ti Punch. A vexing amalgamation of Rum, Demerara sugar, and lime. It’s all in there. I taste it still. And I haven’t had a drink in five years.
Finish/Stone: There I go again, down the rabbit hole. With Instagram next to me on my phone, it’s only the pang of hunger that says get back to work and finish these tasting notes. The finish is gassy on the nose, and it jumps like a gazelle across my whatever is left of my mind like your expensive fishpond koi attempting an escape from that errant, hungry racoon. Cannabis like this is the good stuff and great fun for my mind. It stimulates intellectualism and makes me want to reinvent the lightbulb. Ok, maybe not the lightbulb, but it’s been a long time (ok, about a week) since I’ve had so much fun writing!
Thank you, Big Ed, for the inspiration.
Warren: Please tell me about your relationship with the plant? When did you discover it? Who were you with? What strain?
Big Ed: I first tried cannabis in 1991 I was 11years old at the time. Cannabis being smoke around me was normal. My older cousin who was 21 at the time let me hit his joint. Back then most of the cannabis around was Mexican brick weed.
Warren: When you smoke, what is your favorite strain? Why?
Big Ed: Right now, my favorite strain is GottiGirl. I like it because I hunted through about 60 seeds to find it, and from the first time I smoked it until now it still tastes the same and have the same effects. My tolerance levels are sky high, so I usually know by the second pull if it’s a keeper. It’s a cross of BlueGotti (by Backpack Boys) x SHORTiER by FrostyMcNosty & Miracop. I believe SHORTiER is a LemonTree and Gelato cross he said. It also tested at 29% THC and 5% terpenes. Any tips I can give is if you have the space, and you want to find the best of the best you’ll have to run the whole pack of seeds. Also, patience I have discarded more plants than I have kept looking for a unicorn.
Warren: What makes your product different, therefore better? Do you admire the work of others? Who?
Big Ed: I believe my love for the plant makes my product better. A lot of people get into cannabis for money. I actually love this plant and want to share my love of it with the world. The best way to do that is produce high quality flower. I also realized that fresh cannabis is the best cannabis. I had a grower tell me cannabis is not like wine it doesn’t get better with age, and then he gave me some flower that he just finished curing and that was my first time smoking fresh cannabis. It was a game changer I was like damn so this what I’ve been missing. So, my goal is to give people the freshest cannabis possible. I admire Frosty McNosty he’s a real down to earth guy, and he really looked out for me when he asked me to test some seeds for him. That how I found GottiGirl. I also want to give credit to Dave the head grower at LOWD in Portland Oregon. He was the one who told me about Cannabis not being like wine and most people smoke old cannabis. He also really lit the spark for me to grow. He told me to go for it if it was something I was serious about.
Warren: What are your six and twelve-month goals?
Big Ed: My 6-month goal is to finish up this pheno hunt I’m doing it’s another 60 seed hunt I’m doing for MiraCrop. I also have some crosses I made I’m growing out now. Hopefully I can find something nice for the 2024. Over the next 12 months I hope to expand my grow and network more with like-minded individuals who care about quality and care giving, over quantity and profit.
Warren: What is your passion?
Big Ed: Growing and sharing cannabis is my passion. The look on a person face when you give them some top-quality cannabis and their reaction is priceless. This plant been a part of my life for over 30 years. Cannabis was used to bring people together, and to this day it still does. I have met people I would probably have never talked to over a joint or bong rip. When I think of cannabis, I think of the hippies in the 60’s & 70’s and how they were preaching peace, love, & happiness. That’s what I want to bring back to the cannabis industry. I just recently left the teaching field after 15 years to concentrate on building my brand and growing cannabis. It was a tough decision, but I felt if I didn’t try, I would regret it. I also know when I lock in on something I’m focused and with my 30 years of smoking, selling, & just being around cannabis I could do it. I read my first High Times magazine when I was 12 my uncle had a subscription. I was enamored by the photos and the articles about cannabis. When I was in college that was when my taste buds and standards changed for the cannabis, I smoked. It was a lot more indoor flower available and Purple Haze, Sour Diesel, and Blueberry was heavy on the east coast early 2000’s it was costly but worth it. I started growing during the pandemic. I was working from home, and felt I had the time to do it. My state also was about to come online with decriminalizing marijuana. It was like the stars were getting aligned for me to grow. Once I started, I was hooked (on growing). I started off with one tent and now 8 tents later I still want more!!!
Photo with 503 Liberty Pipe: Warren Bobrow All other photos: Courtesy Big Ed
I love to see great marketing in action. But the product at hand cannot be just a pretty picture and nothing behind it. The inside is just as important as the outside! The fine extractions utilized by cannabis superstar; Rocky Huang are just that. Gourmet extractions and augmented pre-rolls, all fabricated with passion.
It’s important, actually vital, for any “gourmet” cannabis company to set itself apart from its peers in the industry of the plant. I love creativity, and I’ve been known to enjoy a vape cart from time to time. They certainly make the art and science of cannabis easier to enjoy because they don’t shout- I’m smoking a joint. This is especially important around people who eschew the scent of cannabis in a public place. The creative side of the equation is the artistic slant of the product. I dig it. Maybe someday I can taste their infused flower? They have to be good to stand out in the marketplace.
Let me be the first to tell you that Timeless is classic old-school piquancy enrobed in a richly modern ethos.
Photo Credit: Timeless
Warren Bobrow: Please tell me about yourself. Where are you from? When did you discover cannabis? Why cannabis?
Rocky Huang: I was born in San Francisco and grew up in Arizona and was introduced to cannabis in 1994 through smoking recreationally with friends. From there, I consumed frequently throughout high school and college. When I went to college at the University of Arizona, I met friends with family in Humboldt, CA, and Portland, OR. I was fortunate to be introduced to the deep legacy of cannabis culture. With the relationships I cultivated, I was taught how to extract cannabis oil and fill vape cartridges in 2011.
Photo Credit: Timeless
WB: Please tell me about your business. What’s the inspiration behind your company name?
RH: The Timeless brand was started in 2011 initially as a streetwear clothing company. While clothing & accessories were the primary focus, we learned that the most important part of the business was the culture surrounding the industry. Cannabis was an intricate part of the culture, so naturally, it became part of the brand, so when Arizona legalized in 2012, we transitioned the core business to cannabis. When we first transitioned, we believed that consumers would eventually want to be associated with a brand that they could resonate with. In the beginning, the industry had challenges just keeping products on the shelf, so we had to strategically balance brand-building and consistently supply our dispensary partners. Today, Timeless provides leading cannabis packaged goods to licensed dispensaries in AZ, CA, OH, MO, and OK. We stay focused on providing quality products and cultivating strong relationships with our partners and customers, so we believe we are positioned well in a constantly evolving industry.
WB: What kind of products do you produce? What sets you apart from your peers?
RH: Timeless is now the parent company of multiple high-quality cannabis brands offering options for every type of consumer, including Timeless Vapes (distillate), NOIR (live resin), Joilo pre-rolls in CA, and Tumble THCA diamond infused-pre rolls in AZ. Soon we’ll be launching live rosin vapes in AZ as well. We believe the combination of quality products, multiple product offerings, consistent community engagement specific to each market, and superior customer service from our dispensary partners sets us apart from our peers. Community is a key pillar of our company, and we recognize that marketing resonates differently in each region, so we cater our offerings accordingly, whether it be products or activations. Right now, we’re gearing up for our Timeless Summer Road Trip, where we’ll be hitting each market with special product drops and fun things to do, like our partnerships with the Venice Basketball League in LA and Terp Float in Oklahoma.
Photo Credit: Timeless
WB: What are your six and twelve-month goals?
RH: We plan on opening in 2 more territories in the next six months and an additional 2-3 within 12 months. In that timespan, we’ll also release more collaborations from our Artist Legacy Program, developed to support creatives and provide them with a canvas through cannabis. Recently we’ve partnered with artists including Skinner, Tatiana Suarez, John Malta, and APEXER on limited-edition vape flip cases and battery combos from the Timeless Vapes brand.
WB: What is your passion? What is your favorite place in the world to visit?
RH: I personally enjoy spending time with my family, playing basketball, and golfing with peers and friends. My favorite place to visit is Florence, Italy.
Second in a series of tasting notes and effects for Bombatta Premium Cannabis Flowers… I’ll keep reviewing them as I receive them. Each one has amazing sense of place and time in the cannabis universe. The mesmerizing physical effects of each strain have blown me away.
This was named Nerve Gas, and it’s deliciously named. I’m very aware of my third eye with each toke.
Sitting in front of me is a glass container with a curious lid. Popping open the substantial magnetic top, I discovered a clever little perk. A built-in grinder. Not a cheap item- this one possesses large, extremely tactile prongs that will gently break up the perfectly cured, pungent nugs contained just within.
Cannabis of this quality offers more than just beauty and convenience; it encapsulates the emotion of cannabis as more than a passing metaphor. Cannabis can be a multitude of things to many people. I find it deeply personal. It unlocks my creative side, which is buffered by my even more creative side. Two creative sides? Well, it’s true. Is there no other one that speaks to being “Adult” …. Cannabis again? Six books, mocktail and cocktail bar programs in California means logical agility. All from cannabis? Yes.
Say it isn’t so for those who still believe that cannabis makes you an underachiever.
It’s true. This is zealously cerebral cannabis, and it works to make me more aware of the air surrounding me. This is such a vehicle for intellectualism, at least in my brain.
Perhaps I should discuss the flower at hand. Bombatta is the brand name, and it is just marvelous stuff. A nice sample of the Nerve Gas strain is punctuating my late morning.
Piquant in the nose, melting into freshly snipped French tarragon, scraped nutmeg, zesty Greek oregano, and finishing with dollops of both European petrol and crushed minerals down my throat- this cannabis is deeply bemusing, Even cracking open the jar for a quick sniff is a marvelous thing.
Photo Credit: Warren Bobrow
What morsels await my lips and lungs? Read on.
Nerve Gas- The Marijuana Retail Report offers some clues to the lineage of this bemusing strain. They say that it is Girl Scout Cookies and Chemdawg with Lemon Cherry Gelato. Usually, the effect of these strains represents sleepy time for me- but in a good way. Each represents a tangible metaphor, a feeling. When combined, they become “Nerve Gas,” which is weaving a fuzzy path through my brain right now.
What a gorgeous-looking flower as well.
Tinged with green and orange hairs, a good flash photo reveals deeper coloration of dark. What kind of dark? I’d have to crack open another nug, and I’m pretty stoned right now without the need to smoke any more—at least not this very minute— that might change in the coming moments.
Oh, cancel that. I just took a deep lung hit- no coughing ensued. This is cannabis of operatic quality. It sings to me of patience and intensity. Thank you to whoever crafted this luscious beast of a flower. If my twenty-one-year-old self could smoke cannabis of this quality- what I smoked back then was pretty good, don’t get me wrong- but this is other-level stuff entirely.
What could I have achieved with cannabis of this depth? Who knows. It’s really knowledgeable stuff. Thank you for growing it for my perusal. I’m very impressed.
Iwant to talk to you about Oakland, the failed War on Drugs, and Black Girl Magic OG. Let’s step back in time, way back when I first tasted this unique strain developed exclusively for the 1st Lady of the West Coast.
In the beginning, I knew if I was going to write about the real OG, names were less important than the final product, and what a final product this is.
Dipping into the mylar bag, I’m greeted by a gassy, petrol-laced aroma that brings me in deeper into the terpenes. I inhale, and layers of aromatics reveal themselves amongst the perfectly cured nuggets.
The buds themselves are tightly compact and clearly show care in the trimming. No tumble to trim, cement mixers here. This is a time-consuming effort, and it is very evident in the care and quality. But what I do want to stress before I go into the tasting notes is the quality of the curing.
Curing:
So many boutique cannabis companies with the plethora of crafty scents and eye-boggling colors, but what Black Girl Magic OG offers is something deeper. It can only come from patience and time, humidity, and magic. Is this the magic in Black Girl OG? Perhaps this gourmet, craft cannabis is only part of the equation.
The Failed War on Drugs:
I grew up on a farm in New Jersey. How could I possibly understand what it means to be from Oakland, where the war on drugs and the deep stigmas are still in evidence today? I cannot, even though the stigmas against the plant certainly are similar. I empathize with the struggle of the plant having been placed into protective custody for cannabis, and I believe that it was unfairly exposed to a deeply corrupt drug court system based on fear and guilt, rather than championing the cannabis plant as healing and vital.
This experience changed me massively and led to my writing the book named Cannabis Cocktails in 2015. But getting back to Oakland, what a place. Something I’d never be able to comprehend because I grew up so sheltered from that life. Oh, don’t get me wrong for a second. I’ve been recently and seen it for myself. And although I know nothing at all about the struggle, It’s ironic and profound that the thing that connects us (the 1st Lady and me) is the plant herself. This experience is personified in each puff of Black Girl Magic OG.
Oakland:
Back in past-2010… I was a rum judge in Oakland for the Ministry of Rum. That Amtrak and freight train that runs down the middle of the street was particularly intriguing for me. But I didn’t wander around much or stray off the beaten path. People said it was probably not a good idea. I seek out authenticity and real food, real people. Never fast food. I want to eat at the source. I want to be back to experience the local food with a great guide and even better cannabis than I can ever imagine- or remember, like Black Girl Magic OG.
Photo: Warren Bobrow
Tasting Notes:
Nose:
Pools of dark bitter chocolate pastilles give way to European Diesel (petrol) and snipped dry-farmed herbs. This strain (Black Girl Magic OG) is curious and inquisitive about who smokes her and captures her magic. Cannabis of this level is distinctive, and it clearly smells like nothing else available. Quality speaks without saying a word.
Mouthfeel:
Enriching and mouth-filling, each drag on a bowl- I used my tried and true- Stonedware “purse-pipe” to achieve oneness with the universe. The experience of holding each hit in the mouth before inhaling deeper is a technique I learned in Belgium back in the 1970s. They usually rolled hashish in with strong Turkish tobacco with less quality cannabis- or no cannabis at all. But the technique of holding and tasting the fine herbs goes back millennia. Cannabis is the same way. I love to experience each hit as more than just a metaphor for getting high. What I want to experience is a Kodak snapshot of each inhalation—that specificity of the experience. Black Girl Magic OG offers this level of craft and passion in each hit. It’s truly uncanny!
Appearance:
Purple and toasty green with crystals and droplets of what is sticky to the touch. Each bud glistens like honey, and I half expected bees to come swarming by for a look-see. This is juicy cannabis that fires up cleanly without any coughing at all. Class Act!
Stone:
If you can imagine a cold and raw day- it’s been raining for weeks, and the wet seems to crawl right into you. But suddenly, out of the background, a wool blanket is draped around your head and shoulders. Wool is naturally water-repellent, and it keeps you super warm, even when wet. This warming feeling, like a temple ball hash high, really centered me into the cadence of the 1st Lady of the West Coast.
I’m truly fortunate to be able to sample cannabis of this quality because Black Girl Magic is completely unknown to the world outside of California. Perhaps if you are anywhere else in the country or the world and you’re reading this blog- you’ll be inspired to taste what magic does to the plant. Especially from the 1st Lady of the West Coast.
I used to live up in Maine for several years. It’s where I fell in love with the seacoast, fish that smacked of the ocean- freshly plucked from the sea. Oysters when I could afford them were not like the ones I’d tasted around the country. These were fresh, without being shipped fresh. Back in the 1980s when I lived in Maine it was a very different place. Sure, we all smoked weed, but it was not legal yet. And if you should get caught with some, the penalty was unkind and inappropriate at best. But as I remember, the quality was amazing. Certainly not like the gassy strains I was accustomed to smoking in New York City, or the fruit salad strains out West. These terroir-driven farms were all over and each had their own history. I can only imagine the quality today, given the legality of the plant in Maine. That’s where talented cooks like Zack Squier come into the picture. He is a classically trained chef, that is for certain. And with his love for the plant, he has unleashed the benefits of good ingredients, simply prepared with love into a format that includes solventless THC. I’d say that’s a win/win for those of us who value quality over just getting stoned.
With that said, may I please introduce Zack Squier… Cannabis Flavorist and Alchemist.
Please tell me about yourself. Where are you from? Where’s home now? Why Maine?
I’m Zack Squier, Founder & Chef of Squier’s Specialty Edibles. I was born in York, Maine before moving to Sierra Nevada, where I grew up until entering high school. I moved back to the east coast in 2006 and have been living here since. I fell in love with Maine as a young adult, moving to Kittery at the age of 23, before making my way up to Portland where I currently live and where my company is based.
I chose to stay in Maine because I love the overall vibe here, Portland especially. It’s the perfect place for me and has what a big city offers, just fun-sized. The food is on another level, with a killer music scene and top-tier cannabis culture to boot.
Another reason I love Maine is the community. Everyone is proud to be from Maine and it’s for a good reason. From the beautiful summers on the ocean to the cozy winter season in the woods, the tranquil state offers everything I look for in a place. I’m happy to call Maine my home.
Where did you go to learn about culinary arts? Why cannabis? Who taught you?
I began working in restaurants when I was 13, washing dishes at a short-order breakfast joint on the weekends. From then on, I continued down the industry path, working in numerous restaurants under great chefs, learning as much as I could while having as much fun as possible (maybe a little too much fun). I gradually made my way up the ranks from dishwasher, to fry cook, grill cook, sous chef, to executive chef, eventually opening a restaurant, Umami, I was part owner of in Northwood, New Hampshire.
The restaurant industry is also where I was first introduced to cannabis. Smoking behind the dumpsters with the older line cooks and getting into trouble. At that time, cannabis wasn’t as accepted and mainstream as it is today. To be honest, I didn’t really start taking cooking seriously until I was around 20 years old and around that same time is when I began to realize how special and misunderstood the plant was. Whether people used cannabis for the numerous mental or physical benefits or just to let loose, it was fascinating to me. I was inspired to explore all the different ways it could be consumed and played with, creating infusions, and experimenting. I knew whatever I was going to do in life, I wanted it to involve the magic of food and cannabis.
Photo Credit: Derek Bissonnette, DB Photography
Tell me about your company. What do you do?
At Squier’s Specialty Edibles we specialize in cannabis-infused drink mixers and beverages. What sets us apart from other edible-focused companies is that our ingredients are our main priority. We make our products from scratch with 100% real fruit, organic blue agave, fresh squeezed citrus, and solventless hash rosin.
Being a chef, I didn’t like how I had to compromise my everyday eating habits if I wanted to consume an edible. I desired to provide people with a product that had just as much passion and integrity into the food ingredients as the cannabis used. It made zero sense to me why companies take cannabis – that growers and extractors spent months carefully producing and curating – and infuse it into terrible food ingredients, pumped with artificial flavors and food coloring. It doesn’t do the plant justice and that’s where we strived to do things differently.
Working in the restaurant industry for many years, I witnessed firsthand how bad alcohol abuse can get and how it can negatively affect people’s lives. I myself had my troubles with it. We’re offering people an alcohol-free alternative, whether they are sober from booze and want to consume an adult beverage, or if someone just doesn’t want to deal with a horrible hangover the next day. An ideal option for those following a “Cali Sober” lifestyle, our cannabis-infused mixers are made for every canna-consumer as you can customize your dose by adding a little or a lot: micro to macro.
Do you have any ideas for cocktails with your product?
We regularly release delicious recipes and always showcase unique ways to use Squire’s product. We design our elixirs to be able to easily add your preferred dose into sparkling or still water, but we encourage people to get creative with them. They can also be baked and cooked with, allowing you to enhance any dish.
Whether that be a craft canna-cocktail, an infusion into a homemade ice cream, baking into a batch of brownies, infusing a sauce for wings, or simply adding a tablespoon to your nightly tea before bed. The possibilities are endless! Use in any recipe that could use a little fruit “punch”.
What is your passion?
My passion is food – I love creating it, sharing it, and eating it. Food has been a constant for me and legitimately what my life has revolved around for almost two decades. Food is life and it ties directly into beverages. When I think about why I love working in the food and beverage industry, it’s because of the way it brings people together. No matter our differences, we all eat and drink. Every culture has different cuisines, dishes, and techniques. It’s truly fascinating and you can never stop learning!
Cannabis and food are similar in this manner. They both have a beautiful way of uniting us, whether it’s a joint being passed around in a circle of strangers or sitting down to enjoy a meal cooked with loved ones. By combining two of my passions, food, and cannabis, I’ve truly found my purpose, which is to create a product that helps others and connects the community.
